Sunday, April 5, 2009

Experimenting with Colors




For the color experimentation, i began from taking inspiration from my mood board and the clrs around VCU. I practiced getting the exact color by learning the pantone color book. However later i realized that in order for the signs to communicate well in the environment it should build up contrast, so its visible, has a contextual language to it. First i was using 4 colors in one icon...pink, black gray, white. However later i understood, that its just gonno blend with all the colors around VCU. Thus i tried something more subtle yet that contrasts with the VCU colors; gray and black. And i felt that gray suited.

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