One of the elements of the fruit market that caught my interest was the fresh air. The fruit market is an open area, and unlike a lot of places in Doha there is no construction, towers or pollution in the area; therefore making it a good environment to do some fruit and vegetable shopping.
Another aspect of the market that stood out to me was the fact that everything being sold was full of bright color. Making you want to buy; furthermore the color gives the fruits a fresh look and feel.
I noticed that there was a lot of stacking of items, that being boxes, fruits and vegetables.
Most costumers were either families or adults shopping for their families. I think the market is a good place for children, for it is very spacious and not crowded, as I had assumed it would be before going and visiting the area. Another observation I made was that almost all the workers at the market were male foreigners.
An aspect of my area of the market that makes it unique to other markets and other areas within the same market is the shades made of blue fiber; they are used to keep the sun from hitting the fruits, therefore protecting them, as well as providing shade for the costumers.
This image shows these aspects of the fruit market:
-Spacious
-Open fresh air
-The unique blue shades

This image shows these aspects of the fruit market:
-Families
-Workers

This image shows some of the colorful fruits of the market:

When first started to deign my poster I thought about the mood and feel I get from visiting the area, which is fresh air and fruits and open space.
This was my first attempt at the poster:

This poster to the left is too chaotic. I wanted to show the families and the numerous colorful fruits; however in this poster the market seemed busier than it really is. So I had to simplify the composition.
Here is my second attempt:

Aiming for a simpler composition, I think I simplified the poster a little too much. Here the mood is too quiet, and it makes the market seem like a much emptier place than it really is.
So I needed to go for something in between my two trials: not too quiet and not too busy. Furthermore I wanted to create a poster that looked more organized and easier to understand.
After a lot of time spent on rearranging, resizing and changing of images I came to this as my final poster:

I showed the space and the fresh air of the market by using the clear sky background.
I showed the colorful fruits in a clearer way than my previous poster trials. I placed them on top of each other to mimic the 'stacking' concept, for the fruits and vegetables at the market are all staked in piles.
I used the blue shades at the top of each of my posters, for this is something unique to this market and this area of the market.