Sunday, January 25, 2009

Ameera Makki: Fruit and Vegetable Market

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1 comment:

  1. Zomby WanasJanuary 25, 2009 at 5:14 AM

    Dear Ameera Makki,

    what I find interesting about this poster:

    1-The diagonal lines are very interesting, they give the sense of direction. Really fits with the souq as we go to different places to in the souq to get the things that we want. The intersection is also nice as it gives also the sense of souq..."everything connected together.

    2- The colors are very vibrant and gives me the impression to almost smell it, I'm not sure about the sense of touching though as the cropping flattens the image. (I would suggest using the shapes of the fruits to your advantage and make them blend with the image, rather than making it flat on a rectangular surface. but since this is a pragmatic piece I think it communicates "fruits" well. I would suggest adding depth, unless you have a reason for flatness of the images.


    What I don't understand about this image:

    1-Although I get a sense of direction from the ropes, I'm not sure what elements you added there communicate the word "Market". As I said before I get the word fruits, but the word market doesn't really show here.

    2-Why did you use the color blue? Is the fruit market a quite place? is it a cold place? Is it on top of a mountain?

    3-As far as the formal qualities of the fruits, they got killed by the rectangle that contains them. The poster made me interested in analyzing the color instead.

    4-Orange, green, red, yellow, violet and brown. a good balance between cool and warm, but I don't see much emphasis on texture or pattern.

    Generally, the poster lacks the sense of touch, I see no relation between the rectangular shape with the images nor the background. The rectangular shapes give me the impression that the fruit market is in a hospital. I would suggest not limiting the potential of these images by cropping them, and try to make the image work with the background, but don't do it too much to point that image becomes poetic though as the poster needs to be pragmatic also. (The poster is pragmatic, but there are a few things that need little adjustment as I noted above)

    Regarding semiotics, I don't see any typography, that might help denotation or form meaning. (I would suggest working on forming meaning to the image, make each image function. Try to find a reason as to why you added this image of fruit and how can you use it and make it contribute to the poster semantically and syntactically.

    Kind Regards,
    Al Hussein Wanas

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